The Generation for Business app is based on Fons Trompenaars’ Seven Dimension of Culture model, and is supported by data on the cultures of over 140,000 people representing 5 generations.
It provides clients with a better understanding of and detailed information on the differences generations. It provides managers or anyone who is interested in understanding other generations with specific tips for communications, management, motivating, education and training.
What is the purpose?
To provide a better understanding of generational differences, the reasons for those differences, and most importantly to increase users’ cross-generational management, communication and motivation capabilities.
When should it be used?
The app can be carried and used anywhere, any time. It can be used as a self-learning tool to understand and deal with generational differences in business, but it can also be used as an encyclopaedia.
Whenever a cross-generational issue appears, the app can be used to look for immediate answers. It can be seen as a cross-generational management “trainer” that users will have permanent access to.
Unique selling point?
Tips are dependent on delta between score individual/generation and generation of choice.